A bustling cobblestone town center perched at the edge of Choctawhatchee Bay, The Village of Baytowne Wharf is the thumping heart of the larger Sandestin Golf and Beach Resort that encompasses it. With dozens of quaint shops, excellent restaurants, nightclubs and plenty of attractions for kids (and kids at heart), Baytowne Wharf is a fun event-filled destination any time of day, night or year.
You probably won’t see Truman walking around this idyllic white picket fence village, but you’ll always find a plethora of picture-perfect shops, restaurants and art galleries in South Walton’s famous Seaside.
After a mimosa breakfast at Great Southern Cafe, grab a cup of free-trade coffee at the locally-owned Amavida before diving headfirst into the shops of Seaside (including Perspicacity’s colorful open-air market).
From the divinely creative to the just plain fun, the shops and boutiques around the WaterColor Inn & Resort feature an assortment of clothing, gifts and much more. Located within the resort, you’ll find everything you need here to create a memorable vacation, or even bring a little of the Gulf Coast back home with you.
In WaterColor’s Town Center, Beachfolly offers fashion forward swimwear and cover-ups as well as resort casual clothing. So whether you’re heading to the Beach Club for some sun, or out to dine at Fish Out of Water, Beachfolly has the adornments and accessories to make any outfit complete.
Just across the bike-lined street, The Blue Giraffe is a unique art and gift gallery representing a diverse array of local and regional award-winning artists. Original art, handcrafted furniture and jewelry, sculptures and interior accents cover every surface. Their “Sea of Books” alcove holds a distinctive selection of inspirational titles.
Just around the corner past WaterColor’s iconic clock tower, Old Florida Outfitters is something of a local institution, with tons of outdoor gear, including fly fishing supplies for use on the Gulf and nearby lakes.
Local ladies also make quite the fuss over The Fuss Boutique’s unique eye for cosmopolitan style, amidst a sea of flip-flops and sundresses.
Exhausted from all that shopping? Pop into Wine World for a refreshing glass of white wine and a grilled panini.
With a sparkling beach just across Scenic Highway 30A, stop in at the 30A Store to load up on gear, but also grab a cold beer or cup of coffee and a treat from Sunrise Coffee, hang out at the hand-crafted bar or lounge in one of the beach chairs out front to enjoy that Gulf breeze.
The nearby beach also offers plenty of inspiration for The Artists at Gulf Place, a collection of colorful huts here that showcase a variety of local talents.
The Village of South Walton Beach is arguably the “town center” of Seacrest (located between Alys Beach and Rosemary Beach), although Seacrest is a little hard to define because of its sprawling nature. (The name “Seacrest” was said to be coined by Miss Sallie Williams, for her beachfront land that was within the then-undefined space between Seagrove and Emerald Crest.)
The Merchants of Seacrest Beach include several cute shops and restaurants, including La Cocina and Bentley’s, as well as a convenience store called Seacrest Sundries. There are also plenty of ice cream, snack, jewelry and t-shirt shops here too.
Just a stone’s throw from the white sands of Sandestin and Miramar Beach, Silver Sands Premium Outlets is a shop-a-holic’s paradise. Silver Sands Premium Outlets is home to 110 designer and name brand outlet stores with 465,200 square feet of retail space.
You’ll find impressive savings of 25% to 65% every day at Banana Republic, Brooks Brothers, Calvin Klein, Coach, Cole Haan, DKNY, Gap Outlet, J.Crew, Kenneth Cole, Lacoste, Michael Kors, Nautica, Nike, Polo Ralph Lauren, Saks Fifth Avenue Off 5th, Swarovski, Tommy Hilfiger and more.
While not as closely clustered as shops in some of the other planned communities, the fun, funky and fiercely independent retailers of Grayton Beach are certainly worth exploring. North of 30A, there are the colorful Shops of Grayton, including Ophelia Swimwear, Allison Craft Designs, Nicole Paloma and many other creative boutiques.
Need a happy break between shops? The daily Happy Hour across the way at Hurricane Oyster Bar is one of 30A’s happiest… While you’re there, be sure to check out the fresh local art by Justin Lyons and Andy Saczynski in the galleries right next door.
You’ll find national brands here such as J. Crew-at-the-beach, Orvis and Billabong, as well as home-grown retail success stories like Fusion Art Glass Gallery, The Zoo Gallery, Wine World, and Donna Burgess Gallery.