Florida’s Scenic Highway 30A is a beach road in South Walton county. It stretches along 24 miles of the Emerald Coast, famous for its azure waters and white sand beaches. Dotted with beach communities, resorts, beach bars and 25,000 acres of protected state forests and rare dune lakes, 30A is the ultimate holiday destination for those who ❤ the beach.

The 30A brand was inspired by the relaxed, small town beach life found here. 30A® has an acclaimed line of apparel made from recycled plastic bottles along with other 30A branded products. #BeachHappy