This fall, Alys Beach will take center stage as the backdrop for a new kind of coastal experience, one where architecture, luxury, and automotive artistry converge. The inaugural Cars of 30A at Alys Beach will take place October 3–4, 2025, featuring a highly curated collection of over 150 rare and high-performance automobiles presented throughout the striking streets of this iconic Gulf Coast town.

In partnership with Cars of 30A, Alys Beach will host an elevated celebration of design and performance, where pristine white masonry and cobblestone streets meet the world’s most coveted vehicles. The event is set to become one of the most anticipated automotive showcases in the Southeast, appealing to discerning collectors, car enthusiasts, and lovers of exceptional craftsmanship.

Tickets are now available at carsof30a.com. Attendance is expected to be strong, and guests are encouraged to secure their place early for what promises to be an extraordinary weekend at the intersection of design, performance, and coastal culture.

Founded by Davis Brackett, former Mercedes-Benz USA marketing executive and lifelong automotive enthusiast, Cars of 30A began as a personal passion project and quickly evolved into a celebrated brand. What started as a coffee table book highlighting the car culture along Florida’s Emerald Coast has now shifted into an immersive live event, capturing the spirit of the community while spotlighting exceptional design, performance, and innovation.

Weekend Schedule: Cars of 30A at Alys Beach

FRIDAY, OCTOBER 3 | 3:00 PM – 6:00 PM

The Elite Edit on South Charles Street

A VIP Automotive Experience (Ages 21+ Only)

Kick off the weekend with an exclusive, adults-only showcase of some of the event’s most distinguished vehicles. Set along Alys Beach’s scenic South Charles Street, this limited-capacity experience features:
• A curated preview of high-profile automobiles
• All-inclusive culinary offerings and crafted cocktails
• Live music and festive ambiance at Gulf Green
• Designed for guests 21 and older
• Tickets extremely limited

This immersive, elevated event offers a rare opportunity to engage with rare automobiles in an intimate, architecturally stunning setting.

SATURDAY, OCTOBER 4 | 1:00 PM – 4:00 PM

The Grand Tour through Alys Beach

The Main Event | Family-Friendly, Open to All Ages

On Saturday, Alys Beach transforms into an open-air gallery of automotive excellence, as the full Cars of 30A collection is unveiled to the public. The Grand Tour begins at McGee Drive and winds through the north end of the community and around Lake Marilyn. Guests of all ages can enjoy a family-friendly experience that includes:

• A complete exhibition of rare and high-performance vehicles
• Specialty collections featured along cobblestone streets
• Live music and entertainment throughout the tour route
• Food and beverage stations available for purchase
• Live sporting events broadcast in Central Park
• Gourmet food trucks, lounge seating, and scenic views

Make the Cars of 30A weekend unforgettable with a stay in one of our luxurious vacation homes. From waking up just steps from the showcase to unwinding in serene courtyards after a day of exploring rare automobiles, Alys Beach offers the perfect blend of proximity and privacy.

Featured stay 159 North Castle Harbour Drive invites you to settle into three bedrooms, three and a half baths, and elegant interiors designed for comfort and connection. With ZUMA Wellness Center, Caliza Pool, and Town Center only moments away, this home places you at the heart of it all while giving you a tranquil retreat to return to. Paired with our Vacation Concierge services and access to world-class amenities, your stay becomes more than just accommodations — it becomes part of the experience. Click here for more accommodation options.

Admission is open to the public, and guests are encouraged to arrive early to soak in the full experience — and don’t forget your camera! The streets of Alys have never looked this fast or this fabulous.

For more info, visit carsof30a.com and follow the updaes on Facebook and Instagram.