After much anticipation, The Pearl officially opened its doors today, bringing a new level of luxury to Rosemary Beach and Florida’s Emerald Coast.

Overlooking the picturesque Gulf of Mexico, The Pearl features beautifully appointed rooms, destination worthy regional cuisine, an intimate spa, and attractive facilities for meetings and events in the heart of Northwest Florida’s most exclusive beach community.

Just 20 minutes from Northwest Florida Beaches International Airport, The Pearl, a 55-room boutique property, creates a seamless guest experience. From a guest room stocked with complimentary Nordaq FRESH water and fresh juices, to luxurious in-room spa products by skincare expert Kerstin Florian, and complimentary wi-fi, The Pearl anticipates all the amenities guests may need for a relaxing and memorable vacation.

Boasting scenic ocean views or a panoramic backdrop of Rosemary Beach’s enchanting skyline, each guestroom offers a luxurious retreat accentuated by hand-selected furnishings, private balconies, and expansive bathrooms. Located in the hotel’s renovated clock tower, The Pearl Suite features a spacious living room and views extending to Panama City and Destin, allowing guests to fully appreciate the Emerald Coast through endless ocean vistas and the Rosemary Beach horizon.

During their stay at The Pearl, guests can enjoy a locally-inspired spa treatment at the intimate spa, opening September 1, spend the afternoon in a poolside cabana, or relax oceanfront under one of The Pearl’s oversize beach umbrellas. For guests looking to enjoy more active pursuits, bicycles are available to guests, as well as access to the Rosemary Beach Fitness Center & Tennis Club. The Pearl is also happy to arrange fishing excursions, golfing, paddle boarding, and other activities for guests.

On the cusp of today’s most advanced technology, The Pearl offers guests the Intelity ICE, enabling them to book dinner reservations, room service, or place concierge requests before or during their stay via an iPad available in each room. The resort is also the first in the United States to offer in-room Apple TV’s, allowing guests to stream wirelessly from the complimentary high-speed wireless internet.

The Pearl’s culinary program, led by Executive Chef Michael Guerra, explores an ingredient-driven cuisine that redefines what it means to live and cook on the southern gulf, featuring a harmonic fusion of the flavors and ingredients of the Creole back country, Mexican fishing villages, and the soul of Cuba. Chef Guerra joins The Pearl from the Montage Deer Valley in Utah, and offers an unparalleled destination venue for guests to discover and celebrate ingredients and flavors indigenous to the southern coastal region, either at The Pearl’s signature Havana Beach Bar & Grill, or the more casual rooftop bar and restaurant Sol Luna.

Core to The Pearl is the property’s support of the local businesses and artisans found throughout the region. The Pearl sources meat, fish, and produce for the restaurants from small production, family-owned businesses within 100 miles of Rosemary Beach, such as City Greens Farms, Ocheesee Creamery and Camp Flowers Honey. In addition, The Pearl has commissioned two local artists to create one-of-a-kind pieces for The Pearl, including Tommy Crow, whose photography and videography installations adorn the walls and Allison Wickey, who created a mural for The Pearl’s private dining room.

“The Pearl has been constructed to perfectly emulate the coastal lifestyle and spirit of Florida’s Emerald Coast, through offering a harmonic blend of luxury and leisure with impeccable service and accommodations for our guests,” said Bill Shoaf, Managing Director. “We look forward to welcoming guests and locals alike to experience all The Pearl has to offer.”

Rooms at The Pearl start at $279 in the low season and $459 in the peak season. For rates, reservations and more info visit www.thepearlrb.com or call 850.588.2881.