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The Blobfish: 5 Facts About the Ocean’s Ugliest Mug

Meet the Blobfish! 😮

Surfing Deer Restaurant in Seagrove, Florida.

Surfing Deer Restaurant: Modern Design with a Nostalgic Nod

Seagrove’s most talked-about restaurant and outdoor lounge, Surfing Deer welcomes you with a casual setting and creative culinary cuisine.

Let’s Talk About Shells, Baby.

Seashells have long fascinated beachgoers for their beauty and variety, and most people at one point or another have held…

Sex on the Beach: What You Need To Know

By Helen Mitsios Those images of cabana curtains stirring in the breeze, heated skin and scant clothing, the benign sun…

17 Beach Disasters (and What To Do When They Happen)

1. Going Overboard  (capsizing or falling off a boat) • First, stay calm. • Remember your “Who Wants to be a…

7 Tips When Booking Your Next Vacation Rental

Over the past forty years, I have traveled the globe staying in all sorts of weird and wonderful accommodations. I’ve…

Beaches Abroad: Seeking ‘Susegado’ in Goa

Small in size but big on experiences, Goa offers a charming mix of dazzling beaches, rich cuisine, and a big…

Introducing 30A’s newest wine, Rosé from Provence

This lighter, refreshing wine pairs perfectly with sunny days, sugar-sand beaches and emerald waters on the Gulf Coast.

Meet BeBot, The Beach-Cleaning Robot

BeBot enjoys a taste for plastic junk food and is looking for a home at the beach.

Is a Waterspout the Same Thing as a Tornado?

Tornadoes and waterspouts have a lot of similarities and essentially are both a tower of powerfully rotating wind. The primary…

Fitness Expert Sean Miller Shares 5 Exercises You Can Do Anytime, Anywhere

Ah, spring. Hibernation ends, the world emerges, and life is in full bloom. Even the golden promise of summer is…

New 30A Hard Seltzers Inspired by Local Beach Life

“They’re tropical, refreshing, and they really capture the spirit of 30A!”

Shanna Dickerson: Building a Luxury Travel Empire and Being Her Own Boss

Life lessons on taking risks, building a luxury business and moving to the beach!

Architect-Chef Jeff Margaretten is Swimming in Two Seas

“Everybody has their thing,” said Margaretten. “Some people make BBQ chicken or the best steaks. I made sushi."

Designer and Entrepreneur India Hicks on Life, Work (and Love) in the Time of the Pandemic

India Hicks is a woman of many talents. She’s a mother of five, a philanthropist, and runs The Sugar Mill,…

Florida’s Lightning Whelks and Their Mysterious Egg Casings

You’ve most likely seen a whelk even if you don’t recognize the name. These pretty spiral shells provide the portable…

6 Beach Beers You Need in Your Cooler

Let these beach beers take you to that perfect day at the beach.

Can’t-Miss Craft Beer Festivals Along Florida’s Gulf Coast 

Beer lovers, get your hops on and head to Florida’s Gulf Coast for a beer-tasting festival.

Nine of the World’s Most Gorgeous Fish

Everybody loves to point out all the unusual or ugly fish in the world’s bodies of water, but there are…

World’s Best Beach Bars: KU DE TA, Bali, Indonesia  

The best of the famous Seminyak Beach is right on your doorstep at Ku De Ta, Bali.   

Dr. Bart Precourt: Whispered Advice for a Peaceful Life

Ask for a Dr. Quiet prescription today…you deserve it.

Want To Be Happier? Do This One Thing, Research Says

The 30A Company commissioned a research study to examine the relationships between the beach, travel, and happiness. Conducted by The University…

J.W. Couch Foundation — A Legacy of Giving

When Sean Couch’s grandfather passed away, he knew his life would never be the same. In that moment of grief,…

SHRIMP & GRITS: Coastal Hot Spots to Enjoy This Southern Comfort Classic

Our guide to exploring new tastes and flavors to find your perfect shrimp and grits fix.

Shades Bar and Grill — 30A’s Time-Honored Hot Spot for American Classics

Make yourself at home at Shades Bar & Grill, an iconic gathering place with a new take on American classics.

The Five Beachiest Birds to Look for in the Sand and Skies

As a beach lover it’s likely you know that birds, much like other beach features, are never the same at…

What Is a Bait Ball?

Fish are amazing creatures that employ a variety of defensive techniques to stay safe from all the predators they face.…

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